KSI's Prime Hydration

KSI and Logan Paul Prime Hydration

KSI & Logan Paul's Prime Hydration

KSI and Logan Paul on 4th January 2022 announced Prime Hydration on an Instagram live feed. PRIME, their brand, is a sports drink or energy drink that comes in a variety of flavours to take on the sports energy market worldwide.

With their combined reach across their social channels and in combination with their fight history, coming together to launch a brand helped the hype of the launch of PRIME.

The sports drinks are available currently in the flavours:

  • Cherry Freeze
  • Glowberry
  • Grape
  • Ice Pop
  • Lemonade
  • Lemon Lime
  • Meta Moon
  • Orange
  • Strawberry Watermelon
  • Tropical Punch
  • Orange Mango ( UK only KSI special now discontinued )

The PRIME energy drinks are available currently in the flavours:

  • Blue Raspberry
  • Lemon Lime
  • Orange Mango
  • Original
  • Strawberry Watermelon
  • Tropical Punch

Frequently asked questions

When did Prime Hydration launch?
Prime Hydration was announced on a live Instagram feed by KSI and Logan Paul on 4th January 2022
What is Prime?
PRIME is a sports drink or energy drink from YouTubers KSI and Logan Paul
How much of PRIME does KSI own?
KSI owns 20% of Prime Hydration
How much of PRIME does Logan Paul own?
Logan Paul owns 20% of Prime Hydration
Is KSI a billionaire because of PRIME?
Although not confirmed, it's likely KSI will be a billionaire on paper via PRIME valuation
Does Coca Cola own PRIME?
No, currently Prime Hydration is owned by Congo Brands, 60% with 40% split between KSI & Logan Paul

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